Cookie Policy

1) Introduction

This Cookie Policy explains how New kenshi uses cookies and similar technologies on New kenshi.

It should be read together with our Privacy Policy, which explains how personal information is collected, used, shared and protected.

This policy applies to visitors and customers located in the United States, the United Kingdom, Canada, Australia and New Zealand. Because the website operator is established in France, applicable French and European rules on cookies and similar technologies may also apply to the website's processing activities.

2) What Are Cookies and Similar Technologies?

Cookies are small text files stored on a computer, smartphone, tablet or other device when a website is visited.

This policy also covers similar technologies, including:

• Local storage and session storage;
• Pixels and web beacons;
• Tags and scripts;
• Software development kits;
• Device identifiers;
• Link decoration and conversion identifiers;
• Other technologies that store information on, or access information from, a user's device.

3) Consent and Legal Basis

Strictly necessary technologies may be used without consent where they are required to provide a service expressly requested by the user, secure the website, maintain the shopping cart, process checkout, prevent fraud or remember privacy choices.

Where consent is legally required, analytics, advertising, personalisation and other non-essential technologies are not activated until the user has made an affirmative choice.

Users may accept all optional technologies, reject them, or choose individual categories through the cookie banner or the “Manage cookies” tool available on the website.

Refusing or withdrawing consent does not prevent access to the main website or the ability to purchase products, although some optional functions may be unavailable.

4) Categories of Cookies and Similar Technologies

The exact cookie names, providers, purposes and current retention periods are displayed in the cookie banner or “Manage cookies” tool where this information is available.

5) Technologies and Providers Used on the Shopify Website

Depending on the store configuration and the choices made by the user, the website may use technologies provided by:

• Shopify: essential store, security, cart, checkout, payment, fraud-prevention, localisation and platform functions;
• Google Analytics: website traffic and performance measurement, where enabled;
• Google Ads: conversion measurement, advertising attribution, remarketing and audience functions, where enabled;
• Payment providers: providers displayed at checkout, which may use necessary fraud-prevention, authentication and transaction technologies;
• Customer-service, review, email or other Shopify applications: only where those services are installed and activated on the relevant store.

Further information about Shopify's use of cookies and personal data is available in Shopify's Cookie Policy and Consumer Privacy Policy.

6) Google Analytics, Google Ads and Consent Mode

Where enabled, Google Analytics may be used to measure website usage, traffic sources, interactions and performance.

Where enabled, Google Ads technologies may be used to measure conversions, attribute advertising results, create audiences, limit advertising frequency and personalise advertisements where legally permitted.

The website may use Google Consent Mode to communicate the user's consent choices to Google tags. Google tags adapt their behaviour according to the selected consent settings.

Advertising and analytics technologies are used only in accordance with the user's choices and the legal requirements applicable to the relevant location.

Further information is available in Google's cookie information and Privacy Policy.

7) Cookie Retention and Consent Records

Cookies and similar technologies are retained only for as long as necessary for their stated purpose.

Session technologies normally expire when the browser is closed. Persistent technologies remain for the duration specified by the provider or until they are deleted by the user.

Where French or European guidance applies, the website generally stores the user's acceptance or refusal choice for approximately six months before requesting a new choice, unless a shorter or longer period is justified by the circumstances or required by law.

Consent records may be retained for an additional period where necessary to demonstrate compliance with legal obligations.

8) Managing or Withdrawing Your Choices

Users may change or withdraw their choices at any time through the “Manage cookies” link or cookie icon available on the website.

Withdrawing consent does not affect the lawfulness of processing carried out before the withdrawal.

Cookies may also be deleted or blocked through browser settings. Blocking strictly necessary cookies may prevent the cart, account, checkout, security or payment functions from working correctly.

Where applicable, the website will also respond to recognised browser-based privacy signals, such as Global Privacy Control, when required by relevant United States state law.

9) Third-Party Cookies and International Transfers

Some technologies are placed or accessed by third-party providers acting on behalf of New kenshi or for their own purposes.

These providers may process information in countries other than the user's country of residence. Where international-transfer restrictions apply, appropriate legal safeguards are used as described in our Privacy Policy.

Third-party providers are responsible for their own technologies and privacy practices where they act as independent data controllers.

10) Rights and Rules by Market

10.1) France and European Data Protection Rules

Non-essential cookies and similar technologies requiring consent are not placed or accessed before valid consent is obtained. Consent must be freely given, specific, informed and unambiguous, and refusing must be as easy as accepting.

10.2) United States

Depending on the state and whether the relevant law applies, users may have the right to opt out of the sale or sharing of personal information, targeted advertising or certain profiling activities. Applicable privacy choices are provided through the cookie or privacy settings tool.

10.3) United Kingdom

Under applicable UK rules, users must be informed about cookies and similar technologies and prior consent is required for technologies that are not strictly necessary or otherwise legally exempt.

10.4) Canada

Where Canadian privacy law applies, meaningful consent is obtained for online behavioural advertising and other tracking activities where consent is required. Users may withdraw consent subject to legal or contractual restrictions.

10.5) Australia

Tracking technologies are used in accordance with applicable Australian privacy obligations, including transparency, necessity, security and consent requirements where personal or sensitive information is collected.

10.6) New Zealand

Where New Zealand privacy law applies, users are informed about the collection and use of personal information through cookies and similar technologies, and the information is handled in accordance with the applicable privacy principles.

11) Policy Updates

New kenshi may update this Cookie Policy to reflect changes in the website, technologies, providers or legal requirements.

The date of the latest update is displayed at the top of this page. Where required, users will be asked to make a new consent choice after a material change.

12) Contact

For additional information about personal-data rights, please consult our Privacy Policy.